What other hurdles do Chinese and other multinational companies face here in Dubai and the Middle East? 

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As mentioned, doing business in such a cultural melting pot as it is Dubai, and with a set up where many companies have their regional HQ in Dubai, is definitely not an easy task - not just for Chinese companies but for all multinational companies. During my years in Corporate as Department Head / Regional Director and Continuous Improvement Expert, I was able to witness that we all face similar problems, but it might be even more difficult for Chinese companies.

Besides the language barrier, as Managers we also have to deal with other challenges, such as the culture barrier, or how to deeply connect with customers, with different management styles and company cultures, with team motivation & mindset, with workload management and efficiency, with staff turnover and quickly bringing new joiners up to speed. It is about creating organizations and teams which constantly try to improve and strive for better results, not just by working harder and longer, but by working smarter and finding creative solutions.

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